From a personal bet to forging our own path.
(1) SOME PEOPLE FIND THEIR WAY OF EXPRESSING THEMSELVES THROUGH MUSIC, FILM, PAINTING, OR OTHER FORMS OF ART. WE FIND OURS THROUGH CLOTHING.
(2) STARTING SOMETHING FROM SCRATCH IS NEVER EASY: LEAVING BEHIND WHAT YOU KNOW, MOVING TO A NEW CITY, AND WORKING LONG HOURS ON MAKESHIFT TABLES IN THE LIVING ROOMS OF SO MANY RENTED APARTMENTS OVER THESE YEARS FILLED WITH SHIPPING BOXES.
WE HAD NO GUARANTEES, BUT INSIDE US THERE WAS A CERTAINTY THAT WAS HARD TO EXPLAIN: WE KNEW IT WAS GOING TO TURN OUT WELL.
(3) OVER TIME WE REALIZED THAT WE DON’T OPERATE LIKE A TRADITIONAL BRAND, BUT MORE LIKE AN ARTIST.
EACH COLLECTION IS BORN FROM SOMETHING WE FEEL OR WANT TO EXPRESS IN THAT MOMENT: A PRESENT OR PAST EMOTION, A LIVED EXPERIENCE, A CULTURAL REFERENCE, OR THE SPARK OF INSPIRATION THAT APPEARS
WHEN YOU CROSS PATHS WITH SOMEONE WHO LEAVES A MARK ON YOU.
EACH COLLECTION IS BORN FROM SOMETHING WE FEEL OR WANT TO EXPRESS IN THAT MOMENT: A PRESENT OR PAST EMOTION, A LIVED EXPERIENCE, A CULTURAL REFERENCE, OR THE SPARK OF INSPIRATION THAT APPEARS
WHEN YOU CROSS PATHS WITH SOMEONE WHO LEAVES A MARK ON YOU.
(3) OVER TIME WE REALIZED THAT WE DON’T OPERATE LIKE A TRADITIONAL BRAND, BUT MORE LIKE AN ARTIST.
EACH COLLECTION IS BORN FROM SOMETHING WE FEEL OR WANT TO EXPRESS IN THAT MOMENT: A PRESENT OR PAST EMOTION, A LIVED EXPERIENCE, A CULTURAL REFERENCE, OR THE SPARK OF INSPIRATION THAT APPEARS
WHEN YOU CROSS PATHS WITH SOMEONE WHO LEAVES A MARK ON YOU.
EACH COLLECTION IS BORN FROM SOMETHING WE FEEL OR WANT TO EXPRESS IN THAT MOMENT: A PRESENT OR PAST EMOTION, A LIVED EXPERIENCE, A CULTURAL REFERENCE, OR THE SPARK OF INSPIRATION THAT APPEARS
WHEN YOU CROSS PATHS WITH SOMEONE WHO LEAVES A MARK ON YOU.